Pantone Colour of the Year

by | Dec 19, 2019 | #interiors

Pantone unveils a new colour for a new era, Classic Blue

Tapping into sight, sound, smell, taste, and texture, the global colour trend leader announces the first multi-sensory Colour of the Year in its 57-year history.

Pantone has unveiled its highly anticipated Colour of the Year 2020, PANTONE 19-4052 Classic Blue, which will dominate the world of interior design over the coming months.

The Pantone Colour Institute, which identifies the top global colour trends, has chosen the timeless, enduring and elegant hue for its power to instil “calm, confidence and connection”.

It is the first time that Pantone has extended the sensory reach of its Colour of the Year, teaming up with a number of sensory partners to reach a wider audience.

Suggestive of the sky at dusk, Pantone says the reassuring qualities of the thought-provoking Classic Blue highlight “our desire for a dependable and stable foundation on which to build as we cross the threshold into a new era”.

For the home, Classic Blue offers the promise of protection and is a pervasive favourite, according to Pantone. It injects creative confidence into interiors, transforming a space through unique colour combinations and tonal statements.

Easily applied across a spectrum of materials, textures and finishes, it is regarded as a dependable blue expressing tradition and elegance as well as unexpected boldness.

“We are living in a time that requires trust and faith,” says Leatrice Eiseman, Executive Director of the Pantone Color Institute.

“It is this kind of constancy and confidence that is expressed by PANTONE 19-4052 Classic Blue, a solid and dependable blue hue we can always rely on.” Imbued with a deep resonance, the shade provides an “anchoring foundation”.

“A boundless blue evocative of the vast and infinite evening sky, PANTONE 19-4052 Classic Blue encourages us to look beyond the obvious to expand our thinking; challenging us to think more deeply, increase our perspective and open the flow of communication,” adds Eiseman.

Pantone partners with global brands to effectively leverage the power, psychology, and emotion of colour in their design strategy. Each year its experts comb the world searching for new colour influences.

Classic Blue follows hot on the heels of this year’s Colour of the Year, the animating and life-affirming Living Coral.

“The Pantone Colour of the Year highlights the relationship between trends in colour and what is taking place in our global culture at a moment in time, a colour that reflects what individuals feel they need that colour can hope to answer,” comments Laurie Pressman, Vice President of the Pantone Colour Institute.

“As society continues to recognise colour as a critical form of communication, and a way to express and affect ideas and emotions, designers and brands should feel inspired to use colour to engage and connect.”

In order to fully bring to life the true meaning of Classic Blue, Pantone says it has translated the colour into a multi-sensory experience in a bid to reach a greater diversity of people.

“As we all head into a new era, we wanted to challenge ourselves to find inspiration from new sources that not only evolve our Colour of the Year platform, but also help our global audiences achieve richer and more rewarding colour experiences,” adds Pressman.

“This desire, combined with the emotional properties of PANTONE 19-4052 Classic Blue, motivated us to expand beyond the visual, to bring the 2020 Pantone Colour of the Year to life through a multi-sensory experience.”

Pantone / pantone.com

Pantone Colour of the Year

by | Dec 19, 2019 | #interiors

Pantone unveils a new colour for a new era, Classic Blue

Tapping into sight, sound, smell, taste, and texture, the global colour trend leader announces the first multi-sensory Colour of the Year in its 57-year history.

Pantone has unveiled its highly anticipated Colour of the Year 2020, PANTONE 19-4052 Classic Blue, which will dominate the world of interior design over the coming months.

The Pantone Colour Institute, which identifies the top global colour trends, has chosen the timeless, enduring and elegant hue for its power to instil “calm, confidence and connection”.

It is the first time that Pantone has extended the sensory reach of its Colour of the Year, teaming up with a number of sensory partners to reach a wider audience.

Suggestive of the sky at dusk, Pantone says the reassuring qualities of the thought-provoking Classic Blue highlight “our desire for a dependable and stable foundation on which to build as we cross the threshold into a new era”.

For the home, Classic Blue offers the promise of protection and is a pervasive favourite, according to Pantone. It injects creative confidence into interiors, transforming a space through unique colour combinations and tonal statements.

Easily applied across a spectrum of materials, textures and finishes, it is regarded as a dependable blue expressing tradition and elegance as well as unexpected boldness.

“We are living in a time that requires trust and faith,” says Leatrice Eiseman, Executive Director of the Pantone Color Institute.

“It is this kind of constancy and confidence that is expressed by PANTONE 19-4052 Classic Blue, a solid and dependable blue hue we can always rely on.” Imbued with a deep resonance, the shade provides an “anchoring foundation”.

“A boundless blue evocative of the vast and infinite evening sky, PANTONE 19-4052 Classic Blue encourages us to look beyond the obvious to expand our thinking; challenging us to think more deeply, increase our perspective and open the flow of communication,” adds Eiseman.

Pantone partners with global brands to effectively leverage the power, psychology, and emotion of colour in their design strategy. Each year its experts comb the world searching for new colour influences.

Classic Blue follows hot on the heels of this year’s Colour of the Year, the animating and life-affirming Living Coral.

“The Pantone Colour of the Year highlights the relationship between trends in colour and what is taking place in our global culture at a moment in time, a colour that reflects what individuals feel they need that colour can hope to answer,” comments Laurie Pressman, Vice President of the Pantone Colour Institute.

“As society continues to recognise colour as a critical form of communication, and a way to express and affect ideas and emotions, designers and brands should feel inspired to use colour to engage and connect.”

In order to fully bring to life the true meaning of Classic Blue, Pantone says it has translated the colour into a multi-sensory experience in a bid to reach a greater diversity of people.

“As we all head into a new era, we wanted to challenge ourselves to find inspiration from new sources that not only evolve our Colour of the Year platform, but also help our global audiences achieve richer and more rewarding colour experiences,” adds Pressman.

“This desire, combined with the emotional properties of PANTONE 19-4052 Classic Blue, motivated us to expand beyond the visual, to bring the 2020 Pantone Colour of the Year to life through a multi-sensory experience.”

Pantone / pantone.com

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